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Valentine Schelstraete

Helping SaaS find their right buyer personas and generate organic traffic to build their user and customer base rapidly. Interested in all things product marketing, providing the best product/service to the right profile, and how to scale your tech business.

Latest posts

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How to use the VLOOKUP Excel function

The VLOOKUP Excel function is undoubtedly one of the most useful functions that Excel offers. It can also be one of the most confusing...
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How to use the SUMIF function in Excel

People often use Microsoft Excel for highly sophisticated and complex calculations. At other times, you may just want to use Excel to add...
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How to use the PMT function in Excel

Microsoft Excel is a great tool for managing and analyzing all sorts of data. It also has a number of financial functions. This makes it a...
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How to use the COUNTIF function in Excel

A common task in Excel often involves taking a set of data and tallying the number of occurrences that match certain characteristics. The...
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How to use the CONCATENATE function in Excel

Microsoft Excel is an extremely versatile tool that can be used for a wide variety of applications. When you think of Excel, you might...
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How to use the IF function in Excel

The IF function in Excel is undoubtedly one of the most useful functions there is. It is used to perform logical tests on spreadsheet...
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How to use the INDEX MATCH Excel function combination

The INDEX and MATCH functions in Excel are both useful for a variety of purposes. But when you combine the two functions, they create an...
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How to use the Google Sheets SPARKLINE function

If you want a quick way to analyze your spreadsheet data visually without building full charts, the SPARKLINE function in Google Sheets is...
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How to use the VLOOKUP Google Sheets function

The VLOOKUP Google Sheets function is perhaps one of the most widely used functions in Google Sheets. It stands for Vertical Lookup. This...
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How to use the LEN function in Google Sheets

With spreadsheets, you often find yourself dealing with text in addition to numbers. Google Sheets has a multitude of text functions at...
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