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Valentine Schelstraete

Helping SaaS find their right buyer personas and generate organic traffic to build their user and customer base rapidly. Interested in all things product marketing, providing the best product/service to the right profile, and how to scale your tech business.

Latest posts

business and productivity tips

6 Google Sheets templates your business needs in 2026

Making sure your company grows to its biggest possible potential is a challenging task. Luckily, there are many useful tools available for...
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How to use the XIRR function in Excel

The XIRR function in Excel calculates the internal rate of return, or IRR, of a series of cash flows. The function is designed...
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How to use the INDEX Excel function

The INDEX function in Excel returns the value of a specified cell within an array. You essentially tell the function the array and the...
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How to use the Excel OFFSET function

The Excel OFFSET function returns a reference range of cells that are offset (hence the name) from a reference cell. In other words, you...
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Top 10 Excel functions you need to know in 2026

These are the top 10 excel functions that you need to learn in 2026. With these 10 functions you can unlock the power of Excel. Functions...
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How to use the IFERROR function in Excel

No matter how great you are with spreadsheets, sooner or later (most likely sooner) you’re going to run into an error. This happens all...
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How to use the MATCH Excel function

The MATCH Excel function tells you the position of a value within a range of cells. The function on its own can be useful in certain...
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How to use the IF AND function combination in Excel

The IF function in Excel is extremely useful: it generates different outcomes depending on whether the input meets a certain criteria. But...
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How to use the LOOKUP function in Excel

A common task in Excel is searching your spreadsheet for certain values, and using a function to do this and return a corresponding value...
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How to use the SUMPRODUCT Excel function

You might think the SUMPRODUCT Excel function is pretty boring at first glance, but the function is actually extremely useful and...
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